Your privacy matters to us. This page explains exactly what personal data 444k collects, why we collect it, how we use it, and what rights you have over your own information. We keep it plain and honest — no legal jargon designed to confuse.
Six things 444k does to keep your personal data safe, private, and under your control.
All data transmitted between your device and 444k is encrypted using TLS 1.3. Your account credentials, payment details, and personal information are never sent or stored in plain text. Encryption is on by default — you don't need to do anything to enable it.
444k does not sell, rent, or trade your personal information to any third party for marketing purposes. Your data is used only to operate your account, process payments, and improve the 444k platform. That's it. No data brokers, no ad networks, no exceptions.
You have the right to access, correct, or request deletion of your personal data at any time. Submit a request through 444k support and we will respond within 30 days. You can also update most of your account information directly from your account settings page.
Every marketing email or SMS from 444k includes a clear unsubscribe option. You can also manage your communication preferences from within your account at any time. Opting out of marketing does not affect transactional messages like deposit confirmations or withdrawal notifications.
444k only shares your data with third parties where it is strictly necessary — for example, with bKash or Nagad to process your payment, or with identity verification providers to confirm your age. All third-party partners are contractually required to protect your data.
444k retains your personal data only for as long as your account is active or as required by applicable law. When data is no longer needed, it is securely deleted or anonymised. You can request early deletion of your data by contacting 444k support.
444k ("we", "us", "our") operates the online gaming platform available at 444k.live. 444k is the data controller responsible for the personal information collected through this platform. We are committed to handling your data with care, transparency, and respect.
This Privacy Policy applies to all users of the 444k website and mobile app, including registered players, visitors who browse without registering, and anyone who contacts 444k support. By using 444k, you acknowledge that you have read and understood this policy.
444k collects only the personal data that is necessary to operate your account, process payments, and comply with legal obligations. We do not collect data for the sake of it. Below is a breakdown of the categories of data we collect and why.
| Data Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, national ID number | Age verification, account security, fraud prevention |
| Contact Data | Mobile number, email address | Account communication, support, transaction alerts |
| Payment Data | bKash/Nagad wallet number, transaction reference | Processing deposits and withdrawals |
| Account Data | Username, password hash, account balance, bet history | Account management, game history, dispute resolution |
| Technical Data | IP address, device type, browser, operating system | Security monitoring, fraud detection, platform optimisation |
| Usage Data | Pages visited, games played, session duration | Platform improvement, responsible gaming monitoring |
444k does not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or health data unless specifically required for responsible gaming purposes and with your explicit consent.
444k collects personal data through the following channels:
444k uses your personal data only for legitimate purposes directly related to operating the platform and serving you as a player. We do not use your data for purposes that are unrelated to your 444k account or that you would not reasonably expect.
444k does not sell your personal data to any third party. We share data only where it is strictly necessary to operate the platform or comply with legal requirements. The categories of third parties we may share data with are listed below.
444k uses cookies and similar tracking technologies to keep you logged in, remember your preferences, and understand how the platform is being used. Cookies are small text files stored on your device by your browser.
The types of cookies 444k uses are:
You can manage or delete cookies through your browser settings at any time. Note that disabling certain cookies may affect the functionality of the 444k platform, including your ability to stay logged in.
444k takes the security of your personal data seriously. We implement a range of technical and organisational measures to protect your information from unauthorised access, loss, or disclosure. These measures include:
While 444k takes every reasonable precaution, no online platform can guarantee absolute security. You also play a role in keeping your account safe — use a strong password, do not share your login details, and contact support immediately if you suspect your account has been compromised.
444k retains your personal data for as long as your account is active or as required by applicable law. The table below summarises our standard retention periods for different categories of data.
| Data Type | Retention Period |
|---|---|
| Account and identity data | Duration of account + 5 years after closure |
| Payment and transaction records | 7 years (legal and financial compliance requirement) |
| Game and bet history | Duration of account + 2 years after closure |
| Support chat and email records | 3 years from the date of the interaction |
| Technical and usage logs | 13 months on a rolling basis |
| Marketing consent records | Until consent is withdrawn + 1 year |
When data reaches the end of its retention period, it is securely deleted or anonymised so that it can no longer be linked to you as an individual. You may request early deletion of your data by contacting 444k support, subject to any legal obligations that require us to retain certain records.
As a 444k player, you have the following rights over your personal data. To exercise any of these rights, contact 444k support at [email protected]. We will respond to all requests within 30 days.
444k is strictly an adult platform. We do not knowingly collect personal data from anyone under the age of 18. If you are under 18, you must not register an account or use the 444k platform in any way.
If 444k becomes aware that personal data has been collected from a person under 18, that account will be closed immediately, all data will be deleted, and any deposits will be returned to the originating payment method. If you believe a minor has registered on 444k, please contact us at [email protected] immediately.
444k may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make changes, the "Last Updated" date at the top of this page will be revised. For significant changes, we will notify registered players via email or an in-platform notification at least 7 days before the changes take effect.
Your continued use of 444k after the effective date of any changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this page periodically so you are always aware of how your data is being handled.
If you have any questions, concerns, or requests relating to this Privacy Policy or the way 444k handles your personal data, please get in touch with our support team. We take all privacy enquiries seriously and will respond promptly.
For data rights requests specifically, please email us with the subject line "Data Rights Request" so we can prioritise your enquiry and route it to the right team.
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